Los Paisajes, a newly developer upper middle class residential development, was looking to have a site that not only would showcase the residences for sale but also help in setting up the overall atmosphere and ‘feeling’ of the Paisajes way of life. Working in conjunction with ALCOM360, the company in charge of the residential renderings, I obtained access to a vast number of images and renderings to help with the overall marketing aspect of the website.
Build entirely in Flash with use of Actionscript, once the first version of the site was completed, a series of extensive testing and optimization was made in order to reduce bandwidth and page load times. this consideration to load times became a very crucial and important factor when the site went live. The speed and reduced loading times assisted in conveying the Paisajes way of life that the first 2 stages of the community were sold out in under 3 months.